Pirelli Broadband Solutions S.p.A.

 

Corrado Rocca, Senior Vice President, Product Marketing and Development - Broadband Access Products

Corrado Rocca is senior vice president, Product Marketing and Development -- Broadband Access Products for Pirelli Broadband Solutions, a company within the Pirelli Group specializing in broadband access and photonics solutions for telecommunications operators worldwide.  Rocca is responsible for product marketing and management and all development projects for five product lines: access gateways, multimedia devices, terminals, home networking extenders, and element management systems.  Rocca maintains the critical link between the customer and R&D, reducing time-to-market for all products. He also represents Pirelli in the broadband access community, working with organizations such as Home Gateway Initiative (where he is a member of the Board of Directors and Chairman of the Marketing Commitee), DSL Forum and Plug Fests.  A 12-year veteran of the Pirelli Group, Rocca has held several senior level R&D positions within Pirelli Submarine Telecom Systems.  In 2003, he was director of R&D, responsible for DWDM terminal equipment, underwater devices, power feeding equipment, and management software, and director of Manufacturing responsible for underwater products.  During this time he managed joint co-operations with Siemens, Alcatel, Tyco, and NEC.  Rocca joined Pirelli in 1995 as a member of the Optical Systems Design team.

From 1990 to 1995, Rocca worked in the R&D Transmission Department for Marconi Communications.  There, he managed several projects including the development of optical amplifiers for DWDM systems, optical interfaces and transport frames for SDH systems, high-frequency devices for television and data distribution, and PON applications.

Rocca has served as a member of the Board of Advisor for WindRiver, a U.S.-based company specializing in device optimization software.

Throughout his career, Rocca has authored several patents and technical papers in the area of optical communications.

Rocca holds a university degree, Magna Cum Laude, in Electrical Engineering from Genova University in Italy.